Lesson 9. Unit 20 1.5 Representation

In your exercise book,  jot down today's date and title below.

Take detailed notes from the following information:

Collect and present all evidence via a powerpoint or presentation such as Prezi. 

Show visuals, include links and then answer all questions in full...

 

how to add a video on blog you talking about work or progress

https://www.knowsleysafariexperience.co.uk/whats-on/events/art-in-the-park/

 

How to upload a picture Unit 21 Images from exercise book LO1

 

Lesson 8. Unit 20 1.4 Approaches to Advertising Campaigns

In your exercise book, jot down todays' date and title below.

Take detailed notes from the following information:

You will have 15 minutes to write down a list of as many celebrities (full name) and the products they endorse - this will be an individual activity. 

All evidence in your exercise books and photo sent to me or on assignment word doc and sent to me.

Examples:

https://www.youtube.com/watch?v=MKvKXGMDc5E&t=7s

https://www.youtube.com/watch?v=RBQ-IoHfimQ

https://www.youtube.com/watch?v=Wv1rKHGeMRk

Complete the following task and ensure you watch at least five Nespresso Adverts with George Clooney in (list them) copy and paste url using YouTube.

All adverts here: (new to old)

https://www.youtube.com/watch?v=IeQhtFS8KU0

I would like you to answer the above three questions and in addition the following question:

4. Choose a drink or beverage and discuss who you would use to endorse the product and why? 300 words.

Full clear use of language with spellcheck and grammar check.

Name must be on all work submitted.

Failure to submit work will result in a call to parents.

Lesson 7. Unit 20 1.3 Key Messages

Take notes on Key Messages:

Write down in depth so you understand the differences. Highlight as you go.

ACTIVITY  20 minutes - write down in exercise book and send photo or word doc 

to Mrs McDonald-Holmes

More information and examples can be found here:

https://www.theppcmachine.co.uk/value-propositions/

Lesson 6: Unit 20 ‘The Power of Advertising’ LO1.1 -

 Lesson 6

Unit 20  ‘The Power of Advertising’ LO1.1   

Title and date, powerpoint, word doc or direct to blog post. 

(work to be submitted before 3pm today)

Watch the following video (8min 54sec) clip TWICE and answer the eleven questions below: 

• 1st viewing watch clips and listen to narrators. 

• 2nd viewing watch clips and listen to narrator then answer questions.  

• 
  

• You may Pause whilst viewing to write down the correct answers. 

• 
  

To help you please click on the three dots next to share, save and click on Open Transcript. 

You will now have the full transcript of what the narrators are saying. This will really help you to answer your eleven questions. 

The Power of Advertising: https://www.youtube.com/watch?v=3T-UWyjiebI 

 

1. What is the Cambridge Dictionary full definition of Advertising?  
2. List the six most well-known and regularly used methods of advertising.  
3. What is the full definition of an advertisement?    
4. What is branding? Give a full definition with two examples   
5. When and who invented the alphabet?  
6.  What year was the printing press invented?  
7. List the year of introduction for: Radio, TV, Internet  
8. Are we passive observers on the internet?  
9. How do we as a society use the internet?  
10. What did YOUTUBE introduce before showing desired videos to end users? And for how long?  
11. Create an A4 digital mood board of logos/ brand names around your house 

Example 1 Moodboard

Example 12 Moodboard